Effective internal communication is crucial for the success of oil, gas, and energy companies. To help internal communications professionals in this industry understand the importance of employee engagement, we have gathered eight compelling statistics that highlight the impact of internal communications on productivity, retention, and overall business success.
By leveraging these insights, you can create a winning internal communications strategy that drives engagement and fosters a culture of collaboration and innovation.
1. Only 15% of Employees in the Workplace Are Engaged:
Just 15% of employees are actively engaged in their work, according to Gallup's State of the Global Workplace. This statistic highlights a significant opportunity for internal communications professionals to improve employee engagement and tap into the potential of their workforce.
2. 73% of Employees Consider Leaving Their Jobs:
A 2021 study revealed that a staggering 73% of employees would consider leaving their current job for the right offer. To prevent talented employees from seeking opportunities elsewhere, internal communications must focus on creating a supportive and engaging work environment.
3. Disengaged Employees Cost Companies $450-500 Billion Annually:
Disengaged workers cost organizations around $450-500 billion each year. Investing in internal communications initiatives that prioritize engagement can significantly reduce this financial burden while improving overall productivity.
4. Highly Engaged Workforces are 21% More Profitable:
According to Gallup's meta-analysis, companies with highly engaged workforces are 21% more profitable. By prioritizing internal communications and creating an engaged workforce, oil, gas, and energy companies can drive profitability and gain a competitive advantage.
5. Good Company Culture Increases Revenue by 4x:
Organizations with a thriving company culture, one that encourages leadership initiatives and values employees, customers, and owners, experience a revenue growth of 682% over 11 years – more than four times that of companies without a thriving company culture. By focusing on internal communications that foster a positive culture, oil, gas, and energy companies can see significant revenue growth.
6. Boredom is the Main Reason for Leaving Jobs:
One in three professionals cite boredom as the main reason for leaving their jobs. It is crucial for internal communications professionals in the industry to create engaging and exciting communication strategies that keep employees motivated and invested in their work.
In the oil, gas, and energy industry, effective internal communications and employee engagement are essential for success. By leveraging the statistics mentioned above, internal communications professionals can develop strategies that foster engagement, retain top talent, and drive profitability.
Sparrow Connected understands the unique challenges faced by the industry and offers tailored solutions to boost internal communications engagement. Book a free consultation today.
