By Julie Ford on August 27, 2024
2 minute read

In the oil, gas, and energy industry, effective internal communication is paramount.

Whether it's ensuring safety protocols are communicated efficiently, disseminating critical updates across various operational sites, or fostering a culture of collaboration and innovation, the ability to engage the entire workforce seamlessly is key to success. 

Enter Sparrow Connected, a comprehensive omnichannel internal communications platform that integrates a range of communication channels tailored to the unique needs of oil, gas, and energy companies.  

Let's explore the importance of each channel offered by Sparrow Connected for achieving effective internal communications with an omnichannel approach: 

SharePoint Intranet 

A modern and simplified intranet is the backbone of internal communication. With Sparrow Connected's SharePoint integration, companies can revamp their intranet with easy-to-configure widgets, ensuring that employees have access to essential resources, documents, and updates in one centralized location. 

MS Teams Integration 

Microsoft Teams has become ubiquitous for remote collaboration, but with Sparrow Connected's integration, it becomes more than just a chat platform. By bringing personalized content feeds, delegated publishing, and chatbot notifications to Teams, organizations can transform it into a vital channel for real-time communication and collaboration. 

Web Portals 

Deskless workers often face unique challenges in accessing corporate communication channels. Sparrow Connected's web portal provides a solution by offering a platform that is easily manageable, configurable, and accessible, catering to diverse workforce scenarios. 

Mobile App 

In an era where employees are increasingly reliant on mobile devices, having a dedicated app is essential for reaching them anytime, anywhere. Sparrow Connected's native iOS and Android apps ensure that even workers without corporate email addresses or access to desktop computers stay connected and informed. 

Email & SMS 

Direct communication via email and SMS remains indispensable for reaching employees quickly and effectively. Sparrow Connected's Messaging Centers make it easy to push branded communication, cascading notifications, and reminders, ensuring that important messages are delivered promptly. 

Intelligent Newsletters 

Personalized newsletters are a powerful tool for keeping employees engaged and informed. Sparrow Connected automates the generation of personalized newsletters, ensuring that each worker receives content relevant to their role, location, and interests, thus minimizing the risk of information overload. 

Digital Screens 

Effective internal communication is crucial for maintaining operational excellence, safety, and employee engagement, especially in the oil, gas, and energy sector where deskless workers often face unique challenges. By integrating an omnichannel approach with Sparrow Connected, organizations can ensure that critical updates reach employees efficiently through multiple touchpoints, including digital screens at various locations. This tailored communication strategy not only enhances information delivery but also fosters a more connected and engaged workforce. 

A dedicated internal communications coaching session can further amplify these benefits by helping your team develop strategies that align with your specific needs and goals. During this coaching session, you'll gain insights into optimizing your communication channels, enhancing message effectiveness, and improving overall engagement. Don’t miss the chance to elevate your internal communication strategy. Book a Free Coaching Session today to start transforming your organization's communication approach. 

 

What’s Next? 

Learn more from the experts, even when you're on-the-go, on the field, or at home

Internal Comms Connect (ICON) is a new Sparrow Connected free resource for pros like you. Join our internal comms experts as they share their experiences, success stories, and even failures, within the industry. Get insights and pointers anytime, anywhere.

Book a Demo
BLOG POST TAGS: Employee Communication oil & energy energy sector

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Change the way your organization communicates. Sparrow Connected is helping companies like yours, around the world, deliver a great employee experience for the entire workforce. What’s more, we’re saving communication professionals like you tens of hours a month with our simple but powerful tools and analytics to help you get the message out and make it better every time.