Sparrow Connected Blog

Thought leadership about the employee experience, future of work,
and how to communicate and connect with your entire workforce.



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5 Internal Communications Stats You Simply Cannot Ignore

Updated post. Originally published on April 27, 2021. The global COVID-19 pandemic has triggered a significant workplace transformation. Over the past cou...

How Our Internal Communication Predictions for 2021 Played Out

At the end of 2020, we made our predictions about the trends in internal communications for the coming year, 2021. Now, as we kick off 2022, it’s time to ...

How to Ensure Employee Retention Following An Acquisition or Merger

An acquisition or merger can be exciting to some, but for many employees, they are a time of uncertainty, friction, and stress. We’ve seen employees quest...

Three Ways to Improve Your Frontline Employee Communication

Frontline employees are a crucial component of any business. They’re the ones who interact with your customers and ideally ensure them an amazing and seam...

How the Right Metrics Can Earn You a Seat at the Table

Despite their best efforts, most companies struggle to find an efficient way to measure their KPIs—getting even the most basic of communication metrics ca...

Planning Season is Upon Us

With the fourth quarter already here and the new year quickly approaching, many businesses are diving into their planning for 2022. From submitting busine...

Still using email newsletters as your primary communication channel?

Well-run organizations prioritize internal communication in order to have happy and engaged employees. According to McKinsey & Company, employee productiv...

The Role of Corporate Comms in the Post COVID-19 Attrition Tsunami

This summer promises to be extremely busy: business experts predict that 30-50% of corporate America will switch jobs this year, with a significant increa...

The History of Internal Communications

Internal communications is a rapidly growing field that businesses are delving more and more into as they realize the numerous benefits. However, the orig...



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