Sparrow Connected Blog

Thought leadership about the employee experience, future of work,
and how to communicate and connect with your entire workforce.



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Questions You Should Ask In An Internal Communication Audit Survey?

Once a year, we recommend you do a comprehensive audit of your internal communication program. During this assessment, you survey your company and look to...

Why your internal communication newsletter has to be personal

Generic emails are the easiest to ignore because they are not about you, the reader, it’s about the sender. What’s more, it becomes easy to think that the...

The Difference between Multichannel and Omnichannel for Internal Comms

There’s little argument that every organization needs more than one channel in order to reach the majority, let alone all of, your workforce. Maybe you ha...

3 Trending Practices in Corporate Communications for 2021

To say that 2020 has been a crazy year for most of us is truly an understatement. As we enter its last quarter, we wanted to review three internal communi...

3 Things to Think About Before Picking a Mobile App for IC

Having a mobile app for your workforce can be a great way to extend your reach. However, if not properly considered, it can be one of your biggest regrets...

What is the potential reach of your comms channels?

We know not all corporate communications channels are created equal, but do they all reach their respective audiences equally? No, but how can we make tha...

7 Essential Questions to Ask When Picking a Corporate Communication Platform

In this article, we cover the basic questions you should ask yourself and ask your providers before deciding on a corporate communication platform that wi...

Why have you outgrown your Intranet?

If you don’t love your Intranet, it’s okay. Unfortunately, it’s perfectly normal. Even companies with beautifully designed, award-winning, new Intranets f...

How Sparrow Solves Partner Communication Challenges

Partner Communication is the cousin of corporate communications, but instead of employees we are connecting with our vendors, distributors, and partners w...



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